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Three food delivery startups — Dazo, PepperTap, and Doodhwala — failed not because the market lacked demand, but because changing consumer habits takes both time and heavy funding. Customers want cheap food, groceries, or milk delivered at their doorstep, but until that behavior becomes a norm, companies burn cash on acquisition and retention. Those who couldn’t raise enough lost out, while competitors with deep pockets survived. #StartupLessons #BusinessInsights #FoodDelivery #ConsumerBehavior
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