Vicks accrued a total of 4.3 billion impressions on an estimated national TV ad spend of $18.9 million. The top network for ...
A French supermarket’s Christmas advert is going against the AI trend and it's a hit with millions of people around the world. A French supermarket’s Christmas advert has become a viral sensation and ...
McDonald's Netherlands released a Christmas ad on Dec. 6 that calls the holiday season "the worst time of the year." The ad quickly drew criticism, with many viewers condemning its grim message and ...
The Netherlands' division of McDonald's has pulled its Christmas advert following online backlash over its AI-generated content. The advert, which was titled "the most stressful time of year," ...
Advertising spending will grow more than predicted in 2025 because tariffs didn’t take as big a bite as expected and AI provided a boost, according to a new forecast from media investment group WPP ...
The best Christmas adverts of all time bottle the holiday spirit, bringing a wave of timeless festive nostalgia. While there's no formula for creating a Christmas ad, over the years we've seen a range ...
Future linear core TV advertising revenues will continue to decline by 6% to 8% for the next two years, according to MoffettNathanson Research. For 2025, total linear core TV ad revenues are expected ...
Apple today shared its annual holiday season ad, titled A Critter Carol, as well as a behind-the-scenes video showing how it was made. In the short film, set in a snowy forest, a group of woodland ...
Amazon is the latest of the big ad-supported streamers to lay claim to what it portrays as a growing audience — even though the numbers aren’t vetted by standard measurement services. The digital ...
Apple TV has "no plans" to launch an ad-supported streaming tier for the platform, according to Apple's head of services Eddy Cue, speaking in interview with Screen International. Asked if there were ...
Apple TV is about to wrap its best year ever, and in the latest Screen International, Eddy Cue and more talk the streamer’s 2026 pipeline, ad-supported plans, film strategy, and more. Eddy Cue and ...
Sarah Pochin used her first Commons appearance to call for a burqa ban. Now, the Reform UK MP has made headlines again, said The Guardian, by telling a TV phone-in show that adverts contain too many ...
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