Addison Rae is the latest celebrity to throw her name into the denim craze sweeping Hollywood. Following Sydney Sweeney’s ...

Retail media needs to bridge the gap between physical and digital to create a cohesive media ecosystem, writes Sam’s Club’s ...

Gap builds on its legacy of dance-driven campaigns with “Better in Denim,” a new fall campaign starring rising global girl ...

On August 19, Gap unveiled its fall denim collection by dressing the hit girl group in a series of Y2K-inspired denim for one ...

Unveiling an updated version of the early 2000s staple Long & Lean jeans, the band performs wearing the latest trends in ...

Gap isn't the first brand to jump on the Sydney Sweeny/American Eagle bandwagon. Old Navy has already released a subtle campaign with a focus on inclusivity and Abercrombie also launched a campaign ...

Jean dresses are so good for layering, whether with a long-sleeve top or knee-high boots underneath, or a jacket or vest over ...

Gap teams up with K-pop girl group KATSEYE for Fall 2025, reviving Low Rise denim and Long & Lean jeans with a nostalgic-meets-modern campaign.

Despite the scorching heat of summer, I can't help but browse for my upcoming fall wardrobe. Or, more specifically, that ...

Fans say Gap's joyful, dance-filled denim ad breaks from rage-bait trends—praising its diversity, celebs and style.

GAP's latest 'Better in Denim' campaign with Katseye uses Kelis' hit 'Milkshake' to showcase inclusivity and style, sparking comparisons with American Eagle's Sydney Sweeney ad, which faced backlash ...

Recently, some of the world's best-dressed women have been eschewing the largest fashion houses in favour of a collection of ...