Most marketers have had their eyes fixed on the Privacy Act. This is completely understandable: the Tranche 2 Privacy Act ...

Speaking at an industry event, Sanjay Jaju, Secretary, Ministry of Information and Broadcasting, raised concerns around the ...

The actions of one Galatasaray player against Liverpool on Wednesday night had Mo Salah, Arne Slot and some of the Reds’ ...

Tone Adjustment: The tool can modify the tone of existing text to suit different audiences and purposes. A formal business report can be rewritten for a general blog audience, or a technical manual ...

Sanjay Jaju highlights ethical concerns in influencer marketing (Rs 4,000 crore industry). Disclosure, authenticity, & accountability are key.

Explore how AI reshapes brand communication and marketing strategies as algorithms become the first audience for brands.

Reddit is suing people for reading Google. It's selling user content it doesn't own for $130 million a year. And the product is mostly bots now. Other than that, everything's fine.

Yet, amid this suffocating uncertainty, Richmax Finvest emerged—not as a cautious follower, but as a contrarian pioneer. Launched on November 1, 2020, the company was founded by Adv. George John ...

ASCI’s leadership frames the study as an attempt to get ahead of that curve. Rather than advocating immediate regulatory fixes, the report calls for a broader rethinking of how advertising standards ...

Much like a butterfly shifting and shaping until it soars on delicate wings, public relations has evolved from its humble ...

Social media platforms, such as Facebook, Instagram and X, are accessed daily by millions of people worldwide. In the weeks ...

Forget Gen Z, it's Generation Zalpha whose commercial influence now matters in the advertising world, writes Ogilvy's Amelia Torode.