Layla Revis, vice president of brand, content and social at Sprout Social Whether it’s an X thread debating Severance theories or an inescapable Love Island clip on TikTok, it’s hard to separate TV ...

Haleon, the consumer health business spun off from Britain's GSK, has dropped IPG from its creative roster and consolidated ...

Forrester has revealed its 2026 Marketing Agency Predictions and pretty grim reading they make for anyone working or ...

The Federal Trade Commission in the US has given final approval to the $13.5 billion IPG-Omnicom merger (which looks more ...

It's not the obvious thing to do once you've gathered a cast of celebrities ranging from actor Zac Efron and NBA star Jimmy Butler to country music hitmaker Morgan Wallen and MMA fighter Paddy ...

A big effort by the ad industry to hold back a “tsunami of AI sameness” is underway. It’s being led by Karen Martin, CEO of BBH and president of the IPA, who kicked off an event in London with a call ...

VCCP has brought in veteran ECD Yan Elliot to head up the Barclays account, which the agency won in April. An advertising ...

It’s almost impossible to move for influencers online - and even on TV reality shows like Strictly Come Dancing, where ...

Some might remember Robert Carlyle trekking around the Highlands for Johnnie Walker in a (lengthy) award-winning campaign ...

Quoted marcoms group Next 15 is merging House 337, formerly Engine and before that WCRS, with Elvis in a new model to be led ...