John F. Kennedy once said, “There is no experience you can get that can possibly prepare you adequately for the presidency.” There’s no doubt that being U.S. president is a challenging and often ...

Want people to trust you and spread the buzz around your product? One of the best, most interactive tactics that you can use to achieve these goals is to leverage user-generated content (UGC).

You can find the social media traffic report relatively easily in Google Analytics Universal Analytics. You might know that you can find a few default, out-of-the-box reports in Universal Analytics.

Being a manager can suck because you have to deal with absenteeism, fatigue, conflict and performance issues. If one or more employees display these issues in the workplace it can bring an entire ...

A full path attribution model is the most extensive method for attribution modeling. The reason being – it’s detailed, comprehensive, and requires a significant amount of data tracking. However, the ...

The college application process is multifaceted, and there are a number of factors that come into play when a candidate is accepted or denied. Test scores, personal statements and extracurricular ...

Understanding the importance of marketing is crucial for a wide range of reasons. Do you know what your customers want? Do you think your customers trust your products? When was the last time you saw ...

Florida has allowed stem cell treatments that are not approved by the FDA. The Republican-governed state joins the growing list of states allowing non-FDA-approved stem cell treatments. Here’s ...

Some 73% of Millennial workers are involved in B2B purchase decisions, and 85% of that group uses social media to research products and services for their companies. Still, Facebook (91%), Linkedin ...

If Facebook serves as the main social media platform for business-to-consumer marketing, then LinkedIn plays the same role for business-to-business marketing. However, growing a base of LinkedIn ...

On Monday, I woke up with a sound bite from Oprah Winfrey on my clock radio. An excerpt of her acceptance address for the Cecil B. DeMille Award for outstanding contributions to entertainment at the ...

Cool and unique office supplies address many common workplace doldrums. From grey walls to blandly colored carpets, a pop of color or a splash of humor can help liven up an otherwise dull office.