Few TV ads have the kind of scope evinced in this new ad for Louis XIII cognac. The ad, via Fred & Farid, features Solange Knowles (Beyonce’s sister) talking about “the birth of our time,” some 13 ...

This advertising content was produced in collaboration between Vox Creative and our sponsor, without involvement from Vox Media editorial staff. When making cocktails at home, it’s easy to fall into ...

Television network NBC will become the first big broadcaster to air advertisements for hard liquor in about 50 years with a spot for Smirnoff vodka this weekend, the network and British spirits firm ...

Soap operas were started as a way to sell soap. Shoppable streaming channel Spirits Network launched as a platform to help sell booze. The channel, which was rolled out by NBTV in 2019 – good timing ...

You might drink tea throughout the day and keep dozens of varieties stashed in your cabinet. You might drink Cognac exclusively after dinner and display one prized bottle on your bar cart. You might ...