As SEO continues to shift in the AI era, fine-tuning every aspect of your site for both users and search engines is more important than ever. URLs, the digital pathways to your content, remain a ...

Canonical URLs help prevent duplicate content in search. Learn what they are, why they matter, and how to set them up correctly to protect rankings. Canonical URLs are HTML elements that tell search ...

Netcraft’s research shows AI-generated brand URLs are often wrong, with some pointing to phishing sites. Experts call for domain validation guardrails. Large language models (LLMs) are casually ...

Google's John Mueller explains the nuances of the URL Removals Tool in the context of the aftermath of a hack attack.