Google’s John Mueller, in an SEO office-hours hangout, was asked about site navigation and the consequences of making big changes. Mueller recommended the pyramid site structure and discussed the pros ...

Google’s Gary Illyes answered a question about site structure, explaining why a hierarchical site structure is good for SEO and when it’s okay to use a flat site structure. Gary offers a good reason ...

A Web page's structural elements are the basic parts that Internet users often expect to see when they visit a website. Understanding the location and purpose of the main structures can help you relay ...

Steve Ohanians is the CEO of Clear Digital, an agency that delivers digital and brand experiences for real-world impact. The structure and design of a B2B company’s website play a crucial role in ...

You can have authoritative and helpful content, with ultra-fast page speed scores and keyword relevance and flawless UX across devices, and you might still leave yourself open to competitors boxing ...

These posts usually point out some common design elements, from large images with superimposed text, to hamburger menus, which are those three horizontal lines that, when clicked, reveal a list of ...

Learn how to build a powerful internal linking strategy that boosts rankings, improves crawlability, and strengthens topical authority across your site. Internal links play an important role in your ...

Google has enhanced its search results by providing links to different sections of Web pages, in addition to the traditional main Web page link. The new sublinks appear along with the text snippet ...