Vicks accrued a total of 4.3 billion impressions on an estimated national TV ad spend of $18.9 million. The top network for ...

Vicks reclaimed its title as the top Rx and over-the-counter (OTC) brand for ad impressions during February, according to data released by iSpot.tv Tuesday morning. The cough and cold relief drugs ...

With only a few weeks left in winter, healthcare brand Vicks is leaning into more radio advertising for cold and flu season. Vicks jumped up from third to second place in this week’s Media Monitors ...

Take a close look at the Vicks advertisement above featuring New Orleans Saints QB Drew Brees. Notice anything different? No, it's not that Brees actually appears to be awake when preparing to play, ...