Small-business owners or executive management teams create the long-term, big-picture strategies that help their companies grow. This strategic planning takes place months or years in advance and ...

The top down and bottom up models of strategic management vary in terms of how a business determines its operational strategies, but show similarities in how the company identifies its overarching ...

An organization’s desire to be more "proactive" than "reactive" when responding to rapid change can be fulfilled if a "people-focused" change management methodology is adopted and supported by ...

Our communications and engagement model features an integrated approach to strategy, deliverables and metrics. We work to facilitate a campuswide, coordinated approach to paid media, earned media, ...