Product marketing and product management teams have the same goal: to launch successful products that customers love. But having a shared vision doesn’t mean collaboration for the two orgs is always a ...

Welcome to the second installment of our series, “Predictions on Jobs,” in which our faculty share the latest trends in hiring across a variety of career fields. Today, we’re discussing tech and ...

When product teams and product marketing teams collaborate, they create a better end result, said Jessica Peet, ’14, senior leader of product marketing at Amazon. But how can they best work together?

Managing product development from design through the end of service life allows product managers to use business systems that integrate data and processes to enable effective support. Product life ...

There are many areas of potential confusion and conflict between product management and portfolio marketing. While recommendations on roles and responsibilities exist, other factors are more important ...

The Association of International Product Marketing and Management (AIPMM) is pleased to announce that standard booth spaces are being offered free of charge to qualified human resource and recruiting ...

How did you make your way into product management? I started my product management journey during my tenure at Morningstar. It’s a bit of a long story but my role naturally evolved from an analyst ...

Finding a job is no easy task. Our guides can help you to find the right path to the games industry job of your dreams. You can read our other in-depth guides on how to get a job in the games industry ...