A landing page should connect directly with the user’s mind. But how does this really work? In order to create a mentally engaging experience for the user, how should a landing page look, work, feel, ...

Language, empathy, attention - as different as these abilities may be, one brain region is involved in all these processes: The inferior parietal lobe (IPL). Yet until now it was unclear exactly what ...

The parietal lobe is located near the center of the brain, behind the frontal lobe, in front of the occipital lobe, and above the temporal lobe. The parietal lobe contains an area known as the primary ...

The brain has many regions that perform different functions. Have students use a map of the brain and brain stem to locate these regions: frontal lobe, parietal lobe, occipital lobe, temporal lobe, ...

Two studies in the January 18, 2007, issue of the journal Neuron, published by Cell Press, shed significant light on how the brain processes numerical information--both abstract quantities and their ...

We are visual animals. Although we certainly use our hearing and other senses, the cliché, seeing is believing, resonates with us because we use our eyes to make sense of the world. Like other brain ...