When a CRM is clear and simple to navigate, your team spends less time figuring out how to use it and more time doing the actual work. If you want to increase user adoption of your CRM, it's important ...

Microsoft's AI capabilities, cost-effective solutions, and growing presence in the CRM market pose a significant threat to Salesforce. Microsoft Dynamics 365 offers seamless integration, cost ...

According to analysis by Gartner and Forrester, the two leading CRM platforms are Salesforce and Microsoft Dynamics 365. And, when you look at their features, functionality, and processes, they are ...

Last week Microsoft and Salesforce announced a partnership that extends integration between Salesforce’s customer relationship management (CRM) software and Microsoft Office 365 applications.

Microsoft wants to make marketers’ lives a whole lot simpler. As it battles to gain market share from customer relationship management (CRM) giants like Salesforce and Oracle, Microsoft today detailed ...

While Salesforce remains the clear leader in customer relationship management software, Microsoft's latest earnings report indicates that it's well-positioned to gain ground and become a stronger ...

Salesforce CEO and Chairman Marc Benioff on Wednesday kept the tent revival feel of Dreamforce 2010 rolling with an on-stage cloud CRM customer conversion. While the converted may not have been an ...

Microsoft has been on the wrong side of a couple patent issues recently--the case with i4i over XML in Microsoft Word, and its recent settlement with VirnetX over VPN networking technology ...