Footballer Cole Palmer has released a new logo that references his goal celebration stance, sometimes known as 'Ice Man'.

Player logos aren’t just decoration anymore — they’re identity systems. When done right, they tell a story in a split second.

Once upon a time, football crests were sacred. They weren’t “logos” at all. They were heirlooms, passed down like pocket watches, stitched into kits, carved into memory, it’s safe to say for many it ...

With Florida football coming off a 4-8 season, new coach Jon Sumrall wants players to 'earn' the right to wear the Gator logo ...

Are college athletic uniforms officially entering the NASCAR-ification era?

Florida football head coach Jon Sumrall didn't mince words, stressing that players must "earn the logo" as the program works to reset its culture.

SOUTH BEND, Ind. (WISH) — The University of Notre Dame’s iconic mascot has a new look in a recently unveiled logo. The logo has the Fighting Irish mascot has the same face drawn into a scowl, leaning ...

The Notre Dame Fighting Irish are one of the most iconic and legendary teams in the history of college football. However, it looks like one of the team’s iconic logos will look a little bit different ...

The Notre Dame Fighting Irish had social media buzzing with fans eager for the program to take their money after unveiling the school's new "Football Leprechaun," which is one of the best college ...