Edible Arrangements offers beautiful food and fruit bouquets that go well beyond traditional flowers. The company sells bouquets made out of fruit, chocolate-covered fruit, or even a tray of ...

Edible Brands, parent of Edible Arrangements, is starting to sell flowers alongside its dipped fruit. Flower delivery companies have emerged as unlikely winners of the pandemic as people look to ...

Edible Brands has been defying the odds for nearly 30 years. The company’s founder, Tariq Farid, 56, emigrated from Pakistan ...

Valentine’s Day is just around the corner! Just in case you haven’t secured something for your loved ones, why not try something sweet? No, not candy. We’re talking about a fruit bouquet from Edible ...

Born in Sahiwal, Pakistan, Tariq Farid moved to the United States at the age of 12 with his parents and five siblings. From his family’s 600-square feet flower shop in East Haven, Conn., Farid started ...

Did you know that dragon fruit flowers are edible? Using flowers as ingredients isn't really new, but not too many people have actually tried eating edible flowers. And some actually have no idea ...

When Tariq Farid was 12, he emigrated from Pakistan to the U.S. – and quickly found a job at a local flower shop. Eventually he opened his own shop, which eventually led to the crazy idea to make ...

Recently, amidst the chaos and fear brought to the world due to the spread of coronavirus, Edible Brands President Cheikh Mboup took a hard look at the company he leads. Typically, Edible delivers ...