Ten years ago, SSIR published a seminal article on using design thinking in social innovation. The concepts it outlined went on to become a major component of strategic changemaking by civil society ...

But how does one learn the Design Thinking methodology? Look no further than the New Products and Services Lab. This 10-week course partners student teams with companies to solve a real-life business ...

Human-centered design offers a more holistic and people-driven approach to problem-solving and product development. Here’s why this hands-on method has continued to be popular among inventors and ...

Are you a creative or inventive person? Or would you like to be? Would you like to harness your creativity to solve problems for your company or for society? Would you like to add design-driven ...

Opinions expressed by Entrepreneur contributors are their own. Remember when Amazon was just the world’s biggest bookseller? After broadening its products to include, well, everything and optimizing ...

Design thinking is everywhere, but definitions and interpretations vary. Design thinking is everywhere, but definitions and interpretations vary. Is it a paradigm allowing you to “think like a ...

In marketing, sales and customer relationship management, every day presents a new set of challenges. Shifting media consumption habits and digital transformation sometimes cause companies to struggle ...

Most businesses struggle with innovation, not because they lack ideas, but because they lack a clear and effective process. Great ideas don’t emerge in a vacuum. They require structure, iteration, and ...

We just can’t help it. We humans are experience driven. Fresh encounters captivate us. Bright, shiny objects lure us like catnip. No wonder “new” remains the most compelling word in marketing, ...