Landing pages–individual web pages that are separate from a company’s main website–are a way to target specific audiences and make them ripe to buy what you’re selling (so to speak). At ShortStack, we ...

Ads get you traffic. Landing pages get you customers. The post-click experience remains underrated in the grand scheme of PPC marketing. Many advertisers focus so extensively on ad campaigns that they ...

Breakthroughs, discoveries, and DIY tips sent every weekday. Terms of Service and Privacy Policy. What do people see when they search for you online? To control these ...

Quality landing pages result in more conversions. Whether it is newsletter subscriptions, sign-ups, downloads, lead generation, or something else, when you use landing pages, you experience higher ...

Conversion isn’t magic. In fact, it’s very much a science of the mind, but that doesn’t mean it’s always straightforward. Writing compelling copy that keeps the sales process moving requires deep ...

Creating a landing page that resonates with your social media visitors can be both crucial and challenging. With over 15 years of social and digital experience, I’ve seen firsthand the transformative ...

What's the difference between a microsite and a landing page? Are they synonymous terms, or do they serve different purposes? We asked the experts. If you want to market an individual product, service ...

To continue reading this content, please enable JavaScript in your browser settings and refresh this page. What’s great about landing pages? There are five key ...

Landing page optimization company Unbounce is announcing that it has raised $52 million Canadian (approximately $38.4 million in U.S. dollars). Unbounce was founded back in 2009 with what co-founder ...