These days, it’s about tomorrow, not the next 16 months, because culture and what captures consumers’ attention is changing ...

Marketers can now train AI on brand voice, messaging, and audiences to generate accurate, on-brand content directly ...

For up-and-coming brand marketers, tools like Midjourney and Copilot are becoming core to testing creative ideas and turning ...

The future of work is hybrid. The future of marketing is agentic. The future of brand trust rests on identity.

There's a compelling argument making the rounds in marketing circles right now, and it goes like this: AI agents will soon ...

Marketers are partnering with niche experts and creators to reach engaged communities beyond traditional social media ...

Apply before the end of the day on March 13 to get the Super Early rate. The deadline to claim the Super Early rate for Fast Company’s Brands That Matter is this Friday. Rates go up March 13 at 11:59 ...

Direct-response engagement costs, especially in the Google/Meta duopoly, have risen to a point of near-unsustainability for many performance marketers. Whether it’s Google’s CPCs increasing 10% year ...

Whether you’re writing a founder-forward Substack or going for more classic email marketing, here’s how to get customers to click.

We spoke with L’Oréal’s Chief Creative Officer Adam Kornblum about CeraVe’s viral skincare campaign featuring NBA superstar Kevin Durant — and his legs. In part two of our discussion with Intuit CMO ...

Chris Suchánek: Founder and CSO of Firm Media, pioneering marketing excellence in the specialty medical sector with award-winning brands. Let’s not sugarcoat it. Most companies? They’re winging it.

Puma has named Nadia Kokni as vice president of global brand marketing, replacing Richard Teyssier, according to a press release. Kokni, who officially stepped into the job Jan. 1, stands as Puma’s ...