First off, what is a perm? A perm (short for permanent hairstyle) uses chemicals to change the texture of your hair. The process involves breaking down the molecular bonds in each strand and resetting ...

Wait long enough and everything comes back in style is an age-old truism. That day has arrived for perms. Hair salons across metro Detroit are seeing a blast from the past with the return of the ...

Want to hack your hair texture? Read this. The world of perms is undeniably complex. Not only do they involve a chemical process that borders on scientific, but they encompass an array of ...

After a long stretch of pin-straight, glass-hair trends, the perm has waltzed right back into the spotlight—and this time, it’s softer, healthier, and far less terrifying than the 1980s spiral ...

Perms (short for permanent) are a hair treatment that alters the curl pattern and texture of hair via chemical intervention. While perming kits are sold at beauty supply stores for DIYing, they’re a ...