Google Ads can help you improve traffic and find more qualified prospects and customers. Learn seven strategies to make your ...

Welcome to our weekly Search Engine Land series, Everything you need to know about Google Ads in less than 3 minutes. Every Wednesday, I’m highlighting a different Google Ads feature, and what you ...

Keyword research is one of the most important tasks for both SEOs and paid search practitioners. While there are plenty of robust tools on the market, Google Ads Keyword Planner is a great, free ...

If you’re looking for the latest strategies in PPC keyword research, there’s something you should know: Google was never designed to be about keywords. Google co-founder Sergey Brin said: “My vision ...

Twitter has added a new layer to its advertising platform that will let partners target their ads based on the content of your tweets. Twitter has added a new layer to its advertising platform that ...

Can you imagine someone buying Google ($GOOG) AdWords keyword advertising triggered by your name? Most of us wouldn't dream of it, usually because our names just aren ...

Twitter rolls out a new ad unit, "Search Keywords Ads," allowing users to promote sponsored tweets in search results to reach a wider audience. Twitter is introducing a new ad unit called Search ...

About a month after an appeals court revived a trademark lawsuit over Google's keyword sales, another suit has surfaced in Texas. Ars Technica spotted Firepond's lawsuit, filed Monday in Texas, ...